Marketing Plan For A New Food Supplement Essay - 830 Words

A marketing plan is a vital part of any business related to the selling of goods. It is a summary of all the information related to the market situation and strategies to the promotion of the company goods or services. I would like to prepare a marketing plan for a new food supplement FS #1 for sportsmen. The following information is to be reflected there: market situation, threats, and opportunities, marketing objectives, marketing goals, budget and control measurements. It is better to put the executive summary in the beginning of the document to get readers a high-level overview. An example of the general marketing plan. Executive Summary. Be strong is a food supplement production company started in 2010. We produce the food supplements for sportsmen. We also ship our products to the biggest regional distributors and gyms. Our market area is Moscow Region of Russia. For the personal market, our clients typically are from 25 to 50 years old, regularly visit gyms, in the 100,000 rubles. For the business market, most of our clients are regional distributors and big gyms. From 2010, Be strong has grown steadily. The biggest gross sales were in 2012 (15,300,000 RUB). Competition for our immediate market is a group of two other companies roughly comparable to our company. Only one of these firms, Be sportive, has an interest in marketing itself. We believe we rank second in the group of competitors, behind Be sportive. Market situation. †¢ What are ourShow MoreRelatedFinal Marketing Plan1088 Words   |  5 PagesRunning head: MARKETING PLAN Marketing Plan: Acai-A-Vie Soft Drink Nancy Katz October 28, 2010 Week 6 Marketing Plan Acai-A-Vie soft drink is an organic berry fruit juice made into a soft drink. It is full of antioxidants and contains not only an exclusive blend of the powerful acai berry, but also contains nineteen other nutritious fruits. 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